SEO/Digital Marketing Specialist

Join our team!

The SEO/Digital Marketing Specialist will be responsible for:

  • Developing and maintaining SEO programs – keyword searches, on-page optimization, link-building (internal and external), strategy for content and social media, and mobile platform performance
  • Maximizing organic search results
  • Auditing websites and established SEO programs to identify areas in need of improvement
  • Creating effective SEO content for client sites
  • Developing tactics to improve site rankings regarding content, links and keywords
  • Providing analytical information regarding SEO programs – page ranking, site optimization, SEO trends – and provide suggestions for improvement as needed
  • Keeping on top of the latest trends in SEO
  • Solid understanding of Google Analytics and various SEO software such as MOZ, and Raventools.
  • Creating and tracking web marketing campaigns (Google Adwords, Facebook and Twitter Ads etc)
  • Working knowledge in WordPress and plugins such as Yoast SEO.

 

Requirements:

  • Bachelor’s degree in Communications, Marketing, Journalism, or equivalent experience
  • Experience with SEO and maximizing organic search results
  • Hands-on experience with website analytical tools such as Google Analytics, MOZ, etc.
  • Thorough understanding of factors that affect rankings and how to optimize performance using these factors
  • Ability to work independently and keep track of multiple projects on an ongoing basis

 

Full-Time position (will consider Part-Time).